Change Management for Strategic Initiatives

This Bigger Brain course will equip you to lead through change. Susan Stocker is certified in the change acceleration process and has been the change leader in major business transformations. She will explain how you can proactively plan for change, engage people in change, and monitor progress throughout the transition. 

A strong understanding of change management is vital to help ensure a business initiative is successful. Susan will describe the Change Acceleration Process (CAP) and provide an in-depth explanation of each of its 5 stages. You’ll learn about the CAP Toolkit which provides essential tools for bringing the collective ideas of the CAP team together and for shaping the CAP plan deliverables.  

You’ll learn how to get leaders prepared to actively support the change and to role model change behaviors, how to craft a vision statement, and how to use the elevator speech model to communicate your vision statement. You’ll also learn how to mobilize commitment through both Stakeholder Analysis and Technical/Political/Cultural Analysis.  

A clear understanding of both the process and the tools in the CAP toolkit can enable you to lead confidently and effectively through change. 

Topics covered include: 

• Defining the five stages in CAP and the three states of change 

• Preparing leaders to actively support the change 

• Using the In-and-Out-of-Frame tool to clarify the project scope 

• Describing how to use a shared need to promote change 

• Using a Threat vs. Opportunity Matrix (TOM) 

• Drafting a shared needs statement 

• Defining a good vision statement 

• Using the More of/Less of Chart 

• Identifying the key elements of an Elevator Speech 

• Conducting a Stakeholder Analysis 

• Analyzing the three types of resistance 

• Creating an engagement plan 

• Using a Force Field Analysis 

• Evaluating factors that sustain change 

• Creating a plan to monitor the progress of change 

Enjoy award winning HD content in the “Uniquely Engaging”TM Bigger Brains Teacher-Learner style! Taught by top subject matter experts, Bigger Brains courses are professionally designed around key learning objectives and include captions and transcripts in 29 languages, downloadable handouts, and optional LinkedIn digital badges on course completion. 

High-quality HD content in the “Uniquely Engaging™” Bigger Brains Teacher-Learner style!