We are overwhelmed with information today—in both our personal and business lives. When writing, it’s often better to get straight to the point. It’s important to maintain your professionalism and choose words that don’t waste your reader’s time. This course teaches you how to use plain language to get your point across while also addressing your reader’s needs.
What do they really need to know? What do you want them to do? We’ll teach you how to think about your reader’s purpose and write for them, so they get the message and your writing does its job.
Professional writer and editor Rebecca Schwartz will explain the benefits of using plain language that will meet the needs of your audience, and how to organize content to meet those needs. You’ll also learn how to choose the right words, and what tools are available to help you. You’ll even learn formatting techniques to help your readers identify important points.
Topics covered include:
Enjoy over an hour of high-quality HD content in the “Uniquely Engaging”TM Bigger Brains Teacher-Learner style!
Taught by top subject matter experts, Bigger Brains courses are professionally designed around key learning objectives, and include captions and transcripts in 29 languages, downloadable handouts, and optional LinkedIn digital badges on course completion.
| # | Section | # | Lesson | Length |
| 1 | Getting Started | 1 | Introduction | 9:21 |
| 2 | Organizing Your Content | 6:34 | ||
| 3 | Writing Shorter Sentences | 8:23 | ||
| 4 | Using the Readability Tool | 6:59 | ||
| 5 | Using Active Voice | 6:07 | ||
| 6 | Choosing Your Words | 4:38 | ||
| 2 | Writing for Business | 7 | Writing Plain for Business | 2:31 |
| 8 | Using Your Audience’s Language | 8:31 | ||
| 9 | Using Emphasis | 3:51 | ||
| 10 | Writing Shorter Paragraphs | 4:28 | ||
| 11 | Using Bulleted Lists | 6:30 | ||
| 12 | Practicing | 7:25 |
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